Salesforce is a CRM solution for the management of customer relations. For departments like marketing, sales, online and stationary trade. You can find more information about Salesforce here:
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Salesforce was founded in 1999 by Marc Benioff. The company has its headquarters in San Francisco. Salesforce was the first company to offer software over the cloud. More than 15,000 small to large companies and industries use Salesforce. That’s why Salesforce is the world leader in CRM platforms.
The cloud solution is an international provider of cloud computing solutions for companies. All business processes are networked via the Internet and are available to employees here. Salesforce is the CRM solution for every size of company.
Every year, Salesforce releases three major releases and through the cloud, users also take advantage of new technologies.
Here a video about Salesforce Sales Cloud:
If we look at the development from 2015 to 2019, Salesforce has increased its share from about 12/13% to 18.4%, which would be an increase of about 50%. SAP and Oracle have lost from about 7% to 5.3% and 5.2% respectively, which would be a loss of about 30%. Microsoft and Adobe, however, were only able to gain a few shares.
In total SFC has as much cake as all other 4 players together.
In addition to being the world’s number one CRM vendor, Salesforce is also the number one customer relationship program leader in North America, Western Europe, and Asia Pacific (including Japan).
According to the Muuuh Group study, SAP (25%) is ahead in Germany. It is followed by Microsoft (19 %), various in-house developments (17 %) and then SFC with approx. 11 %).
SAP is also likely to be ahead in the European market analysis for CRM software.
In the Forbes Global 2000, Salesforce is ranked 578th (2020): https://www.forbes.com/global2000/#27e68e2a335d
Current Salesforce share: https://www.wallstreet-online.de/aktien/salesforce-com-aktie/bilanz-dividende
You can find more information here, in the Salesforce blog: https://www.salesforce.com/de/blog/